Branding

What is Branding? illustration of circle

When it comes to presenting your business or idea, think of it like getting dressed for a night out. Do you want to rock a classic and sophisticated look, or go for something fun and funky? Maybe you want to show off your smarts and expertise, or come across as approachable and down-to-earth.

To make a splash with your audience, think about what they're into. What kinds of colors, designs, and imagery will catch their eye? Don't forget to infuse your brand values and personality into your visual identity, so that your audience can really connect with you.

The ultimate goal is to create a brand that people will remember and love. Whether you're going for a sleek and chic vibe or a more playful and whimsical look, always stay true to your vision and values while keeping your target audience in mind.

The Process

1. Mood board and Design Ideas

We'll present you with three design options to choose from, and if you're not quite feeling any of them, don't worry! You can mix and match elements from each concept or even suggest something completely different. We're happy to work with you through two rounds of revisions until we find the perfect design that makes you say "Yes, that's it!

2. Two Design Directions

Once we've narrowed down your favourite elements and decided on two directions to explore, we'll create some killer designs that showcase our different interpretations of your vision. It's kind of like having a fashion show, but for your brand! And in the end, we'll come up with one amazing design that perfectly captures everything you're looking for (with some room for tweaks, of course).

3. Final Design

It's time to put the finishing touches on your design and get everything ready for the big reveal! We'll make sure everything is polished and shiny, and provide you with all the assets you need for your marketing and website. Once everything is complete, we'll present it to you in a beautiful PDF along with some helpful tips on how to use your new brand. And then, it's time to launch your brand out into the world and watch it shine!

Outputs

illustration of banana

Logo

small-large-icon

illustration of book

Brand Guidelines

how to use your brand

illustration of folder

Brand Assets

typography styles, colours & textures

Examples

Packages

Glow Up!

Logo Design

  • Large Wordmark
  • Medium Scale
  • Small Icon

Brand Book

  • Large Wordmark
  • Medium Scale
  • Small Icon

Slay

Glow Up'outcomes plus

Brand Guidelines *How to use your brand

  • Intro to brand
  • Tone of voice
  • Logo/Colour (do's & don’ts)
  • Typography use (digital & print)
  • Composition guide

Supporting Graphics

  • Textures/ Photography style
  • Icons/ simple illustrations

Bombastic

Slay's outcomes plus

Visual enhancement

  • Logo animation
  • 3D graphics

Communications pieces
*Launch campaign focused

  • Prints: spread, posters & billboards
  • Social media: post, short rells & stories

All prices exclude VAT. Fixed fee / instalments payments available. Turnaround times are based on the level of the job requested, but we always aim to get the job done in a month time - the latest.

Also Included

Allocated Designer

When you onboard with us we allocate a designer and manger to your project. These 2 exclusively work for you, you’ll have a direct communication to them, allowing you to ask any questions when ever you need, from anywhere.

1 Year Support

Once we’re finished we don’t leaving you hanging, we’re on hand for at least a year after completion to answer any questions you have and assist any issues you run into with your output.

Free Promotions

As well as you presenting your brand, we’ll also show it off. We’ll design and build a dedicated page on the Drool website, which get’s over 500 hits per month on average. As well as a post on our instagram which currently boasts over 4K organic followers.

Industry Contacts

Throughout the years we’ve built up a very strong diary of talent in multiple industries, as well as incredibly suppliers for services such as SEO, Production, Business Strategy, Photography and Marketing. Throughout our project with you and after, these contacts are available to you at your request.

What our clients say

“I can honestly say these guys are the real deal.”

Worked with Drool on our website and branding, as well as a few other projects. We have had negative experiences with marketing agencies in the past, but can honestly say these guys are the real deal. Really loved their approach and we were very happy with the outcome. Recommend 10/10

Owner of Broken Eggs - Gabriel Larraz

“The end result has been superb.”

The team at Drool are fantastic. They've augmented our team and enabled us to develop our ideas and products in half the time it would normally take. The end result has been superb. To date we've used them for logo design, website branding, website UI & UX, and web development. We've been so impressed that we've asked them to work on our next project too.

Owner of Trust Global - Grant Sidwell

“We are certain that our website and brand are in the best hands”

Alex and Vicky are very professional, super responsive and very proactive so that the projects are even better than you imagine. We are very happy to have them as an extension of our work team because we are certain that our website and its digital technology are in the best hands. Plus, they are very fun and relaxed to work with.

Marketing Director for Chicas - Carmen

“The end result was a beautifully crafted website and eye catching memorable brand”

The whole process of brand design to website development was handled very professionally and the end result was a beautifully crafted website and eye catching memorable brand. Drool are a brilliant creative agency and I highly recommend them.

Owner of Security Audit and Digital PR - Rob Phelps

See All Reviews

We'll need to know

What does your business do?

Who is your target audience?

Do you have any logo ideas already?

Can you send us other brands that inspire you?

What colours do you want to include?

Are there any fonts you would like us to look at?

And most importantly, is there anything you don’t want us to do?